Industrial Transformation MEXICO
New date and format! October 28 - 30, 2020, Virtual event

ITM, Hannover Messe in Mexico, Innovates in Visitor Protocols

This week was also important because registration for Industrial Transformation Mexico opened

On June 3, we celebrated Global Exhibitions Day, an occasion that is generally of interest only to those engaged in the sector, but that garnered special relevance this year in light of the campaign fair and exhibition organizers around the world are launching to raise awareness as to the essential role events like these play in reactivating national and local economies.

Tangible progress has already been made. Germany, for example, views “exhibitions and business events” as economic drivers and has placed them in a very different category to “mass gatherings”, which means they can still take place, provided the necessary protocols are followed. The situation, however, is very different in other countries and clearly a lot remains to be done.

This week was also important because registration opened for Industrial Transformation Mexico, the Mexican and Latin American chapter of the world’s leading industrial fair, Hannover Messe. More than 500 people signed up for the event in just a few days, but our main priority is to safeguard the wellbeing of our visitors, exhibitors and guests, to which end we announced a safety protocol into which unprecedented effort has gone.

Designed by a working group that meets fortnightly with representatives of the Guanajuato State Government and Poliforum León, the protocol for the 2020 edition of ITM, which will take place at Poliforum LeónGuanajuato, on October 7-9, complies with the most stringent international hygiene standards.

The 12 steps we announced on Monday sum up some of the health and safety protocols that will be implemented at the event:

  1. Mobile monitoring units and ambulances at the venue manned by personnel trained in COVID-19 health protocols.
  2. Thermal cameras to screen visitors for fever before they enter the venue.
  3. Medical services area at PoliforumLeón.
  4. On-line registration and self-registration kiosks to speed up procedures and minimize contact between visitors.
  5. Visitors will be required to stand at least two meters apart for on-site registration and fill out a self-diagnosis questionnaire.
  6. An infrared thermometer will be used to take visitors’ body temperature before they enter the venue.
  7. Mandatory use of masks at all times during the event and application of hand sanitizer as a prerequisite to entering the venue.
  8. One-way visitor traffic along exhibition aisles, with flows marked out on the floor.
  9. Continuous disinfection of all areas.
  10. Conference-goers will be required to remain at least two meters
  11. Acrylic dividers between visitors taking part in business meetings and in the food court area. Open food areas staffed with personnel trained in hygiene procedures..
  12. Press room hygiene protocol and media logistics with two-meter distances marked out on the floor.

The full protocol is extensive and these 12 steps are just some of the measures that will be taken to ensure that this an event to be remembered, not just in terms of business and investment, but as regards established health and safety protocols in Mexico for this kind of event.

Register on-line for ITM, the leading Industry 4.0 tradeshow in Mexico, free of charge as of today and until October 6: