Industrial Transformation MEXICO
October 6 - 8, 2021, Poliforum León - Guanajuato

ITM 2020, Hannover Messe in Mexico, Opens Registration and Announces Visitor Health Protocol

  • Registration for ITM 2020, the Mexican version of Hannover Messe, opens on June 1, 2020.
  • The Guanajuato State Government and Hannover Fairs Mexico have set up a task force group to coordinate the implementation of health protocols and best practices at the event.
  • ITM 2020, the leading Industry 4.0 tradeshow in Mexico and Latin America, will take place on October 7- 9 at Poliforum León in Guanajuato.


Mexico City, June 1, 2020. The State Government of Guanajuao, Poliforum León CEO Alejandro Gutiérrez de Velasco and Hannover Fairs Mexico CEO Bernd Rohde issued a press release this morning announcing that registration for Industrial Transformation México (ITM) 2020 is now open. The equivalent of Hannover Messe in Mexico and Latin America will take place at Poliforum León in Guanajuato on October 7-9.

The aforementioned authorities also announced that the Guanajuato Government and Hannover Fairs Mexico have set up a task force group that meets fortnightly to monitor the situation of COVID-19 in the state and discuss protocols to protect the health of visitors, exhibitors, partners, allies, media reps and guests at the second edition of the most important Industry 4.0 event in Mexico and Latin America.

These protocols have been summed up in 12 steps that will be implemented to protect the wellbeing of those participating in the event:

  1. Mobile monitoring units and ambulances at the venue manned by personnel trained in COVID-19 health protocols.
  2. Thermal cameras to screen visitors for fever detection before they enter the venue.
  3. Medical services area at Poliforum León.
  4. On-line registration and self-registration kiosks to speed up procedures and minimize contact between visitors.
  5. Visitors will be required to stand at least two meters apart for on-site registration and fill out a self-diagnosis questionnaire.
  6. An infrared thermometer will be used to take visitors’ body temperature before they enter the venue.
  7. Mandatory use of masks at all times during the event and application of hand sanitizer as a prerequisite to entering the venue.
  8. One-way visitor traffic along exhibition aisles, with flows marked out on the floor.
  9. Continuous disinfection of all areas.
  10. Conference-goers will be required to remain at least two meters apart.
  11. Acrylic dividers between visitors taking part in business meetings and in the food court area. Open food areas staffed with personnel trained in hygiene procedures.
  12. Press room hygiene protocol and media logistics with two-meter distances marked out on the floor.

Health and safety measures at the event “will not be limited to these 12 steps and are just some of the actions that will be taken, given that the full protocol is extensive,” said Rohde, adding that “we are implementing the best international practices for the safety of fair and exhibition visitors and, with the assistance of the Government of Guanajuato and Poliforum León, we are confident we will make this an event to be remembered, not just in terms of business and investment, but as regards established protocols in Mexico for the health of visitors to this kind of event.”

ITM 2020 will feature 270 exhibitors spread over 18,000 square meters and a program of more than 70 conferences focused on four main topics: Industry 4.0, Energy 4.0, Smart Automation and ITMujeres. The first edition of the event, ITM 2019, featured 265 exhibitors and registered 52 million USD in on-site business

To register, visit our website or Registration is free of charge, beginning today and ending on October 6, 2020.


For more information on ITM 2020, visit our website at: 

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