MEXICO CITY, June 3, 2021. The creation of the Itzamná Prize for Innovation and the second edition of the Makers for Good Make-A-Ton@ITM 2021 were today announced at a virtual press conference by President of the Electronics, Telecommunications and Information Technologies Industry Chamber (CANIETI) Carlos Funes, Hannover Fairs México CEO Bernd Rohde, Impact MX Director and co-founder of Makers for Good Óscar Velázquez and Industrial Transformation México (ITM) Director Azul Ogazón (ITM). The theme of this year’s makeathon will be “The Circular Future” and both prizes will be presented at ITM, the Hannover Messe of Mexico and Latin America, which will be held in a hybrid format on October 6-8, 2021 at the Poliforum León, Guanajuato.

During the press conference, Bernd Rohde and Carlos Funes signed a Memorandum of Understanding for a partnership in support of the new prize and to foster closer collaboration between ITM and CANIETI in the areas of digitalization and Industry 4.0 in Mexico.

According to Funes, “the goal of the partnership is to establish these awards as recognition of the importance of the electronics, telecommunications and information technologies sectors to our country’s development, given that they are the backbone of the new economy, capable of sparking off disruptive processes and greater efficiency in all other industries.”

 “For more than 20 years,” added Rohde, Hannover Messe has been awarding the Hermes Prize, the most prestigious industrial accolade in the world, intended to promote and celebrate technological innovation. It is based on this philosophy that we have decided to replicate the initiative at ITM, shoulder-to-shoulder with CANIETI, and recognize the very best industrial innovation talents in the country on an annual basis.”

Finally, Oscar Velázquez explained that “the Makers for Good Make-A-Ton@ITM 2021 Circular Future is a creative design and manufacturing marathon that puts the mental agility of participants to the test by asking them to come up with effective, sustainable solutions to global problems. We seek to empower local designers, engineers and creators by encouraging them to recreate and rebuild the world using digital manufacturing and other technologies,” he said.

The Itzamná award ceremony will be held on October 5, 2021 during Industry Night at ITM in León, Guanajuato, Mexico.